Welcome to the easiest content creation and social media management journey you’ll ever take.
So happy you’re here. Let me guess? You know you how important content is, and you know you need to bump up efforts when it comes to connecting with your customers. But unless you add HOURS to every workday, there’s no way that’s going to happen.
Firestorm Creative is here to help. With years of content writing experience—both B2B and B2C—we’ll make sure you have the powerful content you need to capture attention in a crowded marketplace, and we’ll help you develop the schedules, planning, and content-building you need to get connected on social media and get your brand more recognized.
Once you onboard with Firestorm, you can breathe a sigh of relief in the writing department. Take a load off and let us deliver copy that exceeds your expectations and is optimized for ever-changing SEO and keyword algorithms.
You’ll watch your engagement numbers go up, customer inquiries increase, and—best of all—get more bookings and sales!
Word-of-mouth marketing has historically been responsible for selling more products and services. Friends tell friends and neighbors about purchases they have enjoyed; and then those people tell even more people. That’s word-of-mouth marketing online. And that’s why you need to be there with the right messages, targeting the right people at the right times.
Imagine that scenario, but exponentially bigger, faster, and louder. That’s word-of-mouth marketing online.
We know how important it is to differentiate yourself in the marketplace and build brand recognition. The marketplace is crowded, and you need to stand out.
“A brand is no longer what we tell the customer it is – it is what customers tell each other it is.”Scott Cook
We’ll Work Together to Make it Happen
You’re going to tell cool stories. The first thing most people look at in the morning is their phone. Are they going to stop for the same boring content they are used to seeing? Or are they more likely to click on eye-popping content that gives them something interesting to read AND delivers valuable thought leadership that is relevant to them?No contest.
It’s all about quality content. If you deliver blah, they’re gonna give you ‘nah.’
You’re going to make friends and build relationships. If you’ve had a significant other, you know how happy they are when you surprise them by ordering their favorite dinner so no one has to cook, right? Customers love that stuff, too. Not necessarily the dinner, but the little things that show you go above and beyond as a business. Do those things.
You’re going to be smart about your content. Leaders always stand apart from the crowd, and that’s exactly your business needs to do to capture consumer attention. You’ve decided to invest the time, energy, and resources into ensuring you have captivating content that draws people in, and with that, you’re deciding to step forward as a thought leader in your industry.
You’re not a follower; you’re a leader, and when you start putting original, thought-provoking content out there for customers (and other pros) to share, you’ll gain a reputation as as a business that knows what’s going on.
You’re going to hang out. Just be there, where the customers are—chatting, listening, and being responsive. Amazingly enough, there are a whole lot of businesses that still aren’t doing this. Your customers don’t want to talk AT you. They want to talk WITH you. A huge part of building relationships with your customers in today’s marketplace is being present where and when they want to interact with you, and for most industries, that means being visible on a variety of online platforms.
You’re going to be relevant. This isn’t about the middle-school cool factor we all sought out with our tight-rolled jeans and mile-high hair. This is about building quality relationships and speaking the language of your consumers. When you know what customers and potential customers need, often before that first one-on-one conversation, you’ll be miles ahead of your competitors who are still handing out paper flyers and inflating neon balloons in front of their storefronts to capture attention.
Leave the Kitchen Sink Where it’s At
There are still a lot of marketers who will advise you to throw everything, including the kitchen sink, at every initiative…just to see what sticks. But that approach is outdated, and it takes up way too much of your time and energy. You could spend a small fortune on billboards, print ads, television ads, purchased lists, unrelated content, and more…but those techniques have gone by the wayside, making room for more flexible marketing options that allow you to interact and engage with consumers who are the most likely to align with your brand and purchase your product. The time has come to fine-tune your efforts to really zero in and target your customers.
Here’s What the Cool (…ahem, Relevant) Kids Are Doing
Companies that are successful with their marketing are telling awesome stories, building relationships, being smart, hanging out, listening, and being responsive. The brands that are doing those things are the ones consumers want to hang out with!
Ready to amp up your content & connect with your customers?
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